DR. ASHWANI KUMAR; DR.MAANI DUTT. THE ROLE OF DATA-DRIVEN DECISION MAKING IN ENHANCING RETURN ON INVESTMENT (ROI) AND SALES PERFORMANCE: AN EMPIRICAL STUDY. International Journal of Pharmacy with Medical Sciences, [S. l.], v. 6, n. 3, p. 8–15, 2026. DOI: 10.64751/ijpams.2026.v6.n3.198. Disponível em: https://ijpams.com/journal/index.php/ijpams/article/view/198. Acesso em: 7 jul. 2026.